Tilaka
• Forehead: Śrī Keśavāya namaḥ
• Abdomen: Śrī Nārāyaṇāya namaḥ
• Chest: Śrī Mādhavāya namaḥ
• Throat: Śrī Govindāya namaḥ
• Right waist: Śrī Viṣṇave namaḥ
• Right forearm: Śrī Madhusūdanāya namaḥ
• Right shoulder: Śrī Trivikramāya namaḥ
• Left waist: Śrī Vāmanāya namaḥ
• Left forearm: Śrī Śrīdharāya namaḥ
• Left shoulder: Śrī Hṛṣīkeśāya namaḥ
• Nape of neck: Śrī Padmanābhāya namaḥ
• Lower back: Śrī Dāmodarāya namaḥ
• Head: Śrī Vāsudevāya namaḥ
• Abdomen: Śrī Nārāyaṇāya namaḥ
• Chest: Śrī Mādhavāya namaḥ
• Throat: Śrī Govindāya namaḥ
• Right waist: Śrī Viṣṇave namaḥ
• Right forearm: Śrī Madhusūdanāya namaḥ
• Right shoulder: Śrī Trivikramāya namaḥ
• Left waist: Śrī Vāmanāya namaḥ
• Left forearm: Śrī Śrīdharāya namaḥ
• Left shoulder: Śrī Hṛṣīkeśāya namaḥ
• Nape of neck: Śrī Padmanābhāya namaḥ
• Lower back: Śrī Dāmodarāya namaḥ
• Head: Śrī Vāsudevāya namaḥ
Tilaka is sometimes called the ornamentation of the spirit soul. The decoration, made by applying wet clay mixture, marks the body as a temple of Viṣṇu, the Supreme Lord. The Vaiṣṇava devotee marks his body in twelve places for sanctification and protection, and one who is wearing tilaka can at once be identified as a devotee of the Lord. Just as one can recognize that the strength of the government is behind a uniformed policeman, one can understand that the strength of God is behind a devotee marked with tilaka.
ISKCON Press
ISKCON Press trains young men in all phases of the printing trade and turns out the society's ever increasing volume of literature. The press department was started by several of His Divine Grace's disciples who worked at commercial printing jobs for a number of years. The savings they earned over that time were eventually put toward the purchase of printing machinery, which was set up in the building owned by the Boston Center of ISKCON, and with the skill gained by years of outside experience, they began publishing the holy Vedic Scriptures, such as Īśopaniṣad and Bhagavad-gītā, as translated by A.C. Bhaktivedanta Swami, and the society's magazine, Back to Godhead, which has a monthly circulation of 150,000 and is printed in four languages. His Divine Grace has asked the press to produce a book every two months, and he has also prepared to translate sixty volumes of the Scripture Śrīmad-Bhāgavatam over a ten-year period. These plans are actually progressing on schedule, by the grace of Kṛṣṇa.
ISKCON Press receives dictaphone tapes of Śrīla Prabhupāda speaking; these are typed, edited and layed out, then printed, bound and shipped to worldwide centers of Kṛṣṇa consciousness. Also in Boston, an art department of four devotees, painters, whose works are all authorized by the spiritual master, produces magnificent color illustrations for all books published by ISKCON Press. ISKCON Press is a beehive of transcendental activity existing solely for the glorification of the Supreme Lord, and it has been called the "heart of ISKCON" by Śrīla Prabhupāda.